Best SEO and Social Media Resources

Here are some of the best SEO and social media resources I use in my work.

SEO Tools

Moz Pro — A full suite of easy-to-use tools for keyword research and link acquisition. They have a super helpful blog and active community forums, where you can post questions and get quality answers. I particularly like their Keyword Difficulty, Rank Tracker, and Open Site Explorer tools. You can use a few tools for free, but not much. A Pro account is $100 per month.

Raven Tools — Fairly new set of SEO and social media tools; link building tools come highly recommended. You can get a solo account for $19 per month, though it’s fairly limited. Other plans are $99 and $249 monthly.

Google Trends — A useful, free tool that helps you see search trends by region (down to metro area), time period, and so on. Great for discovering which keyword terms are rising in popularity–which can help you get ideas for news stories and blog posts.

Google Keyword Planner — I don’t like this as much as the now defunct Google AdWords Keyword Tool. Still, it’s helpful for discovering which keywords are competitive and what their search volume is.

WordPress & Web Hosting

Bluehost web hosting service —Makes installing WordPress.org software a snap. Reasonably priced hosting plans, too, as well as good phone support.

DIYthemes Thesis theme — I chose this theme for my site because (a) it’s easy to make changes to my site’s look and feel and (b) it comes with lots of SEO options.

GoDaddy.com — Inexpensive domain name registration.

All in One SEO Pack (WordPress plug-in) — Essential for anyone who wants to optimize their WordPress site’s pages and posts, which should be anyone with a WordPress site or blog.