Marketing & PR

Ad copy for The New Yorker. Retail packaging copy. Email promotions. TelePrompter scripts for C-level executives. Press releases optimized for search engines. Reviewer’s guides for the media.

In my many years of experience in marketing and public relations, I’ve written just about every type of document and collateral there is. As with my other work, I bring to any writing project years of editorial experience along with SEO and social media savvy.

“I’ve hired James several times over the past several years, and would again in a heartbeat. He provides excellent work, always on time and on target. He’s consistently responsive, professional, friendly, and fun to work with.” – Cristal Guderjahn, advertising manager, Cisco

A partial summary of my marketing and PR clients include:

* (PR) Reviewer’s guides, New Feature Highlights, and At-a-Glance documents for Adobe Acrobat 4, 5, 6, 7, and 8 product launches.

* (PR) Reviewer’s guides, New Feature Highlights, At-a-Glance documents for Adobe Premiere launches.

* (PR) Reviewer’s guides, New Feature Highlights, At-a-Glance documents for Adobe Photoshop Elements launch.

* (Advertising) Ad copy for The New Yorker magazine.

* (Marketing) TelePrompter scripts for C-level executives.

* (Marketing) White papers.

* (Marketing) Customer success stories and trend stories for Cisco customer magazine, iQ.

* (Marketing) Internal communications from executives to employees.

* (Marketing) News@Cisco feature articles, blog posts, and YouTube videos.

* (Marketing) Executive-bylined thought leadership articles.

* (Marketing/SEO) Keyword-optimized Cisco.com pages (over 100).

* (Marketing) Newsletters sent via email to sellers and buyers.

* (Marketing) Customer success stories.

* (Marketing) Retail packaging copy.

* (Marketing) Email promotions.

* (PR) Reviewer’s guides for press.

* (PR) Contributed articles.

* (PR) Contributed article.

* (PR) Press releases.

* (Marketing) Web site copy.

* (PR) Reviewer’s guide.

* (PR) Press releases.

FOR MORE INFORMATION:

Call me at (415) 742-2022 to see how I can help your business with your marketing and PR needs.